WHAT WEDDINGS CAN TEACH US ABOUT WARDROBE WELLNESS

If there’s one word that inspires fear, loathing and credit card debt into the hearts of women, it’s ‘WEDDING”. All it takes is an innocent ‘Save the Date’ invitation to make us lose our reason and do things we live to regret. Fear not.  We’ve all fallen foul of wedding fever at some point in […]

Image Magazine Boutique Awards 2018

There’s something quite edifying about boutique shopping, especially when you find ‘the one’. The relaxed atmosphere, personal attention and made-for-you edit all combine to create retail magic – the ineffable alchemy that makes a loyal customer out of a casual browser. That’s why I’m so jazzed to be part of the judging panel for the Image Boutique Awards 2018.

The Top Five Bags Your Wardrobe NEEDS with TK Maxx

#AD – this is a commercial collaboration between TK Maxx and The Happy Closet.

Most of us are sweet on arm candy which can make bag shopping a delicious affair. Finding the styles that can look decorative and do double duty (we’re busy people, after all) requires an expert level of taste, which is where TK Maxx comes in. With a huge assortment of bags for every occasion at up to 60% less than the RRP, upping your mála game is a treat. I should know. TK Maxx challenged me to create the ultimate capsule bag wardrobe in-store. Armed with a €100 voucher, I chose five bags that make for a happier closet. Check out my smile-worthy edit below.

Buy Smarter, Buy Better – Shopping Made Easy

Do you feel a sense of dread and indecision every time you get dressed?
Are you constantly buying new clothes but still feel like you have nothing to wear?
Do you even know what your wardrobe needs?
Then you, poppet, need some closet therapy.

THIS JUST HAPPENED – SHOP JOANNE HYNES X DUNNES STORES TODAY

It’s not often (correction: ever) I get asked to model in a catwalk show, let alone for one of Ireland’s most beloved designers – Joanne Hynes. I’ve been a fan, customer and colleague of Joanne’s for the past 10 years and am one of many who did the happy dance when she launched her eponymous line for Dunnes Stores. Speaking of which…

This Eco-Conscious Highstreet Brand Is a Closet Keeper

Minimalist cousin to H&M – Arket – is fast becoming a by-word in eco-friendly basics. Using recycled polyester, organic cotton, and planet-conscious ice crêpe, Arket delivers on closet classics like suits (see mine here!), separates and 2-in-1 jackets that segue between the seasons. The bad news? London, Berlin, Stockholm, Brussels, Amsterdam, and Munich are currently the only benefactors of an […]

Are you a secret shopper? Then you need to hear this…

Ignorance is not bliss – not in a happy closet. It creates a disconnect between what we buy and what we admit to having bought. OUT OF SIGHT may be OUT OF MIND but it also leaves you OUT OF POCKET… It’s time to take stock of your clothing collateral and confront the underlying behaviour that got you here in the first place.

How to Spot a Fake Designer Bag

Everyone loves a bargain but, when it comes to buying designer handbags if the price is too good to be true (€3,500 marked down to €350), that’s generally because it is. The time spent on scouring the internet for deals could be better spent buying from the designer or a reputable department store. Although most designer brands have their own authentication processes, there are certain criteria that apply when buying serious arm candy. Here’s how not to fall foul of the phonies.

Hate Dressing Room Mirrors? Try This Mindfulness Tip Instead

Sometimes a shopping mission isn’t always accomplished. Mirrors mislead us, crowds blind us and our internal GPS leaves us stranded somewhere between our intended target and our best intentions. The following exercise borrows from the body scan method that is used in meditation. The idea is to feel how your clothes are fitting by plugging […]

Put an End to Buyer’s Remorse With This Mindful Shopping Tip

Photo: Karly Santiago Mindfulness and fashion aren’t the most obvious twosome. One commits to being aware of the present moment; the other commits to a pair of Charlotte Olympia calf hair wedges before the rent is due but their paradoxical pairing is key to creating a happy closet. Why? By becoming more conscious of what […]